If you like to be online, you’ve likely encountered, and fully avoided, banner ads popping up on your screen. Whereas the infuriating nature of yesteryear’s...
What Your Marketing Agency Should Know About Text Ads — But Doesn’t
Written on .
This isn’t news to anyone in the marketing game, but for the uninitiated, text ads are nothing new. So long as there has been advertising on the internet,...
The Step-by-Step Guide To A Scaleable Marketing Plan
Written on .
Making it in business can mean different things to different people. But after you do ‘make it’, where do you go from there? Considering you found success...
Why You Shouldn’t Leave Social Media Content Creation To Your Intern
Written on .
Unless you’ve been living under a rock for the last decade or so, you’re aware that social media content creation has become THE thing that matters...
How To Determine Marketing ROI — And Why It Matters
Written on .
No one goes into running a business looking forward to doing math other than counting stacks of money. If you’re on top of things, you’ll be mindful...
5 Things You Should Always Include In A Good Marketing Plan
Written on .
Anyone who has been in business for a length of time understands the importance of a good marketing plan. This is to say that there actually has to...
The Five Most Important Things You Can Learn From Google Analytics
Written on .
Considering that we as a collective society have started using the term ‘Google’ as a verb, it’s safe to say that this media giant is a part of the...
How To Know If You Have Effective Facebook Ads
Written on .
There was a time when Facebook was actually known as “The Facebook” (score one for the boomers). From this humble little college socializing website...
How Much Does Advertising Cost?
Written on .
How much does advertising cost?
Most companies avoid answering this uncomfortable question directly. Not MindEcology. Here’s the straight-up answer:...
The Key To Great Customer Segmentation
Written on .
Great customer segmentation is something that gets thrown around a lot in advertising & marketing circles. Truth be told, it’s just fancy words...