During the time you’ve owned your own business, you’ve been busy trying to keep up with the basics. But everyday, something else, like media buying,...
How To Know If You Have An Ideal Customer Profile
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When it comes to your advertising and marketing work, it’s all about making sure you’re maximizing your reach. Such is the case when it comes to having...
Hospitality Marketing Solutions For Your Biggest Challenges
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It is no secret that the hospitality industry has taken it on the chin for the last few years. 2020 made anyone who flexed some level of hospitality...
11 Healthcare Marketing Tips for 2023
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What could a notion like healthcare marketing even entail? After all, the healthcare field is filled with things like hospitals, community clinics,...
The Secret To Austin Advertising
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If you’ve watched the news over the last few years (yeah…kinda cringey), you’ve likely heard about the mad rush of folks heading to central Texas. While...
The Key To Good Social Media Content Creation Is Authenticity
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Twenty-five years ago, no one could have imagined that the World Wide Web (you know, the ‘www’ in URLs) would spawn an entity known as ‘The Influencer’....
2023, the Year of Authenticity
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The mighty business publication Forbes Magazine recently published a 1,200 word article on 16 marketing trends in 2023 that advertising agencies need...
How To Create A Scaleable Marketing Plan
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If a business has taken the time to mind its Ps and Qs, then they’ve most certainly developed a solid business plan. But what about a scaleable marketing...
The Secret To Advertising Creative That Works
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When it comes to business, especially in a wildly competitive industry, trying to get the attention of would-be customers can be especially difficult....
The Smart Business Owner’s Guide To Media Buying
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Different Name, Familiar Territory
If you’re a business owner, and you’re asking, “What is media buying?”, don’t feel too bad because you’re not alone....