Data, Research & Analytics Archives

What The Experts Know About Media Buying — And You Should, Too

Written on May 8, 2023.

During the time you’ve owned your own business, you’ve been busy trying to keep up with the basics. But everyday, something else, like media buying,...

How To Know If You Have An Ideal Customer Profile

Written on May 6, 2023.

When it comes to your advertising and marketing work, it’s all about making sure you’re maximizing your reach. Such is the case when it comes to having...

Hospitality Marketing Solutions For Your Biggest Challenges

Written on May 4, 2023.

It is no secret that the hospitality industry has taken it on the chin for the last few years. 2020 made anyone who flexed some level of hospitality...

11 Healthcare Marketing Tips for 2023

Written on March 27, 2023.

What could a notion like healthcare marketing even entail? After all, the healthcare field is filled with things like hospitals, community clinics,...

Is A Fractional CMO Right For You?

Written on March 27, 2023.

First things first, what is a fractional CMO? In its most basic terms, it’s a part-time Chief Marketing Officer or lead marketing official for a company....

What Are The Steps In Data Discovery?

Written on March 27, 2023.

ALL businesses benefit from some form of marketing driven by the numbers that make up the ins and outs of their daily operation. But getting to the...

The Secret To Austin Advertising

Written on February 26, 2023.

If you’ve watched the news over the last few years (yeah…kinda cringey), you’ve likely heard about the mad rush of folks heading to central Texas. While...

How Audience Definition Will Change Your Marketing Strategy

Written on February 26, 2023.

Having a killer marketing strategy is an absolutely must in the business world. That said, there is a need to fully grasp the importance of audience...

5 Things You Should Learn From The Best Economic Impact Analysis

Written on February 26, 2023.

No matter the size of your project (think residential subdivision, business park, or sports complex), if you’re trying to get the go-ahead on it from...

How To Create A Scaleable Marketing Plan

Written on January 15, 2023.

If a business has taken the time to mind its Ps and Qs, then they’ve most certainly developed a solid business plan. But what about a scaleable marketing...

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