Let’s just get it out of the way — what the heck is OTT media? It’s an acronym that stands for over-the-top media. Right here, though, is the first...
What The Experts Know About Media Buying — And You Should, Too
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During the time you’ve owned your own business, you’ve been busy trying to keep up with the basics. But everyday, something else, like media buying,...
Hospitality Marketing Solutions For Your Biggest Challenges
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It is no secret that the hospitality industry has taken it on the chin for the last few years. 2020 made anyone who flexed some level of hospitality...
11 Healthcare Marketing Tips for 2023
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What could a notion like healthcare marketing even entail? After all, the healthcare field is filled with things like hospitals, community clinics,...
How To Create A Scaleable Marketing Plan
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If a business has taken the time to mind its Ps and Qs, then they’ve most certainly developed a solid business plan. But what about a scaleable marketing...
The Secret To Advertising Creative That Works
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When it comes to business, especially in a wildly competitive industry, trying to get the attention of would-be customers can be especially difficult....
How To Know If Geofencing Is Right For You
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In a world where every business is doing their best to at least get by, tapping into untapped markets can be a bit high-risk/high-reward. Playing it...
What Every Business Owner Should Know About Using Google Analytics
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If you run a business, you know that you’ll gladly use just about any advantageous tool at your disposal. As such, the use of Google Analytics proves...
Why Facebook Ads Continue To Be Effective
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Be honest: if you’ve used social media in the last five to ten years, you’ve no doubt used Facebook. This, of course, means that you’ve undoubtedly...
A Beginner’s Guide To The Best Customer Profile
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You may find this hard to believe, there are a massive amount of products available to the public that are total trash. It’s as though the companies...