Management & Planning Archives

5 Questions To Ask Before Choosing A New Advertising Agency

Written on February 20, 2021.

For companies looking to overcome rough times, hiring a new advertising agency might be the answer. Business owners are always trying to make their...

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Fractional Marketing: The Best Idea You’ve Never Heard Of

Written on October 9, 2020.

Depending on the track you took to start your business, there’s a good chance you may not have heard of fractional marketing. It’s the kind of terminology...

3 Practical Tips for Marketing in the COVID Era

Written on August 12, 2020.

Darren has 3 practical tips for marketing in the era of COVID, now that we’re 5 months into it. Watch the video to help you determine your business’...

7 Mistakes People Make When Hiring an Advertising Agency

Written on June 23, 2020.

If you’re hiring an advertising agency to help tell your story to the world, you need to make sure you’re going into the relationship with your eyes...

Marketing During COVID-19: 3 Ways Your Customers, Visitors or Patients will Behave

Written on May 14, 2020.

Dr. Jed Jones, our co-founder and chief data scientist, tells you how to think about your customers during COVID-19. WATCH IT HERE

To Market or Not To Market During The COVID-19 Pandemic?

Written on April 2, 2020.

Our co-founder Darren gets real in the April video blog with fact-based points on marketing during the COVID-19 pandemic. These are tough times and...

5 NON-Marketing Things That Every Great Marketing Department Does

Written on November 14, 2019.

Your marketing department should be good at marketing. Obviously. But is your marketing department doing these 5 non-marketing things to step it up?

The 5 Things Your Advertising Agency Won’t Tell You (Unless You Ask)

Written on October 11, 2017.

Your advertising agency just wants you to be happy. That means they want to do great work for you to boost your profits. But it can also mean that they...

7 Life Hacks for Marketing Leaders

Written on April 5, 2016.

Life hacks are an increasingly-popular form of tips we can share with each other for making life easier and more successful. Marketing leaders stand...

Q&A: The Smart Marketer’s Guide to Marketing Project Management

Written on November 12, 2015.

MindEcology’s Amanda Melendrez, AKA our goddess of account management, shares her insights about common elements of successful (and not-so-much)...

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