Matchpoint Customer Profiling Archives

How Good Hospitality Marketing Will Make A Difference For Your Destination

Written on July 31, 2023.

Every time a new holiday rolls around, there’s a news report showing the massive amount of people traveling during that period of time. While much of...

What Your Sales Team Needs To Know About Data Discovery

Written on July 29, 2023.

When it comes to the folks on your sales team, they are usually doing everything they can to find the best leads. Depending on their tenure and their...

What You Need To Know Search Engine Optimization — Even If You Hate Technology

Written on July 28, 2023.

The tech-averse business owner is an odd duck and one that may actually be missing out on some pretty big things. Perhaps the most important missed...

How To Use Predictive Modeling

Written on July 2, 2023.

While the idea of predictive modeling may not be readily familiar to most, just about every person has been exposed to its impact on our lives. Case...

How To Know If You Have An Ideal Customer Profile

Written on May 6, 2023.

When it comes to your advertising and marketing work, it’s all about making sure you’re maximizing your reach. Such is the case when it comes to having...

11 Healthcare Marketing Tips for 2023

Written on March 27, 2023.

What could a notion like healthcare marketing even entail? After all, the healthcare field is filled with things like hospitals, community clinics,...

How Audience Definition Will Change Your Marketing Strategy

Written on February 26, 2023.

Having a killer marketing strategy is an absolutely must in the business world. That said, there is a need to fully grasp the importance of audience...

How To Create A Scaleable Marketing Plan

Written on January 15, 2023.

If a business has taken the time to mind its Ps and Qs, then they’ve most certainly developed a solid business plan. But what about a scaleable marketing...

How To Know If Geofencing Is Right For You

Written on October 22, 2022.

In a world where every business is doing their best to at least get by, tapping into untapped markets can be a bit high-risk/high-reward. Playing it...

What First Time Business Owners Know About Market Segmentation

Written on September 24, 2022.

If you own a business, big or small, there’s a pretty good chance that watching the news makes you nervous. Everyday seems to bring up a whole new set...

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