Social Video Archives

How To Create A Scaleable Marketing Plan

Written on January 15, 2023.

If a business has taken the time to mind its Ps and Qs, then they’ve most certainly developed a solid business plan. But what about a scaleable marketing...

The Smart Business Owner’s Guide To Media Buying

Written on December 1, 2022.

Different Name, Familiar Territory If you’re a business owner, and you’re asking, “What is media buying?”, don’t feel too bad because you’re not alone....

The Easy Way To Calculate Marketing ROI

Written on October 25, 2022.

Ask yourself an important question — when wass the last time you determined your business’s marketing ROI? By some estimates, about 40 percent of organizations...

Why Facebook Ads Continue To Be Effective

Written on August 19, 2022.

Be honest: if you’ve used social media in the last five to ten years, you’ve no doubt used Facebook. This, of course, means that you’ve undoubtedly...

How To Know If You Have Good Advertising Creative

Written on February 28, 2022.

Running a business has a lot of moving parts, each being critical in the overall success of the operation. That said, it’s not crazy to wonder whether...

Why You Shouldn’t Leave Social Media Content Creation To Your Intern

Written on February 28, 2022.

Unless you’ve been living under a rock for the last decade or so, you’re aware that social media content creation has become THE thing that matters...