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Established 2009

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Strategy

Strategy Services

At some point, somebody has to call the shots…

At some point, somebody has to call the shots and make a decision. Companies hire us for our experience, knowledge and ability to point the marketing efforts in the right direction. Strategy is a real-world skill set that we use every day.

This is where we shine. We combine years of formal training, education and experience with today’s best analytics and business intelligence to guide the decision-making process.

At MindEcology we put strategy first. Why? Because it makes marketing better. 

90% of advertising agencies are either tactical order takers or campaign producers. That means they take actions that they focus passively on a specific task, rather than thinking holistically about how that task aligns with strategic goals. This is why strategy is a critical component in any campaign.

Marketing is kind of like going on a trip – sure you can arrive at your destination and just explore and still have lots of fun, but without planning for your trip, you could be missing out on some really amazing things. 

The same goes for marketing — without a clear strategy in place, executing a campaign may not yield the results that you’re looking for. That’s where we can help. 

For MindEcology, strategy is…

  • The what we should do, which must always come before the how we do it. 
  • Combining research and data with a knowledge of company or organizational objectives to develop an actionable plan that is designed to meet those objectives.
  • Creating alignment between objectives, resources, products/services and any constraints.
  • Continually measuring and optimizing existing campaigns.

Details

Marketing

Marketing is always evolving. We combine our “old-school” knowledge with today’s best practices.

Data-Fueled

“Data-fueled” is more than a tagline, it’s a way of life. It’s our strategic lifeblood. Our recommendations and media plans are built on rock-solid research, old school knowledge and new school data.

Results
The result of our efforts is a strategy that makes sense and works.
MindEcology

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with Darren & Jed

Schedule a FREE consultation with MindEcology owners Darren or Jed.

Let a team of senior-level marketing experts get you through the stuck to the next phase of your company’s marketing evolution.

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Related
Services

Things we do well, and ways in which you’re well-served.

Strategy

At some point, somebody has to call the shots and make a decision. Companies hire us for our experience, knowledge and ability to point the marketing efforts in the right direction. Strategy is a real-world skill set that we use every day.

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Data & Research

Data. It’s the hot advertising buzzword in today’s market. And it should be. Data is important to making smarter, more informed business decisions. We’ll put our data knowledge up against any other advertising agency and we invite you to challenge us today.

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Creative

Creative without strategy is just pretty pictures. It’s one of the oldest sayings in advertising and one we believe here at MindEcology. The average American sees 3,000 ads a day – so creative needs to cut through the clutter, tell your story and drive sales – right away.
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Digital & Online

The leaders of MindEcology have been in online marketing since online marketing first started. We combine our data prowess with our creative minds and decades of experience to deliver you an online campaign that’s measurable, effective and makes you money.
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Social Media

Can we talk? Social marketing is here to stay, and great social marketing involves talking, telling stories and capturing your audience’s attention. We know how to do the tech stuff. More importantly, we know how to tell stories. Better photography. Better video. Better stories.
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Geofencing

We don’t need to tell you that everyone is spending A LOT of time on their cellphones. What you do need to know is that you can use geofencing to harness the location services on those phones and not only identify potential customers but also deliver targeting advertising to them.
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