The Alignment of Content Marketing in 2022
The important step of aligning your content marketing with your core message often gets lost. Fix it in 2022. Darren tells us how to do that in this...
Tag: content marketing
When You Should Leave Social Media Content To Your Intern — And When You Shouldn’t
Social media content creation seems to be all the rage, with more influencers becoming pivotal figures in reaching certain demographics. That said,...
9 Reasons You Should Hire a Professional Writer To Create Content
Business owners regularly spend thousands on a new website design, great photography and a fresh logo, but forget that communicating with their customers...
Why People Search & The Key Take-Aways for Your Marketing
Question: Why do your customers and prospects search on their smartphones and why should you care?
Answer:
When one of your prospects experiences...
The 5 Latest Trends in Small Business Digital Marketing in 2018
We continue to hear about the coming of Artificial Intelligence (AI) to the realm of digital marketing.
The buzz around AI is a mixture of hype and...
What’s Your Social Media “Dirty Dozen?”
The current year is winding down, and the tantalizing possibilities for 2019 lie just ahead. If you’re a smart marketer who’s looking to do big things...
The Ultimate Content Marketing Cheat Sheet for Destination Brands
If your tourism/destination/entertainment business hasn’t yet invested in content marketing based on a perception that it’s “just...
The Three Ds of B2B Content Marketing Strategy
Does the B2B content marketing experience have to be a snooze fest in order to be informative? Apparently not, or a brand like Intel wouldn’t...