Tag: marketing strategy
If you’ve ever done a general web search, then you’ve no doubt come across text ads. When done well, they stand out, get your attention, and demand...
5 Things To Keep In Mind When Developing Your Marketing Strategy
Written on .
Think of certain commercial jingles, eye-catching product placement in a magazine, or even a well-placed billboard. You’re not just seeing a company’s...
What Your Marketing ROI Will Reveal About Your Business
Written on .
There’s a chance that if you run a small to mid-sized business, you may not have actually heard, or used, the term ‘marketing ROI’ (return on investment)....
5 Things That Should Be In A Good Marketing Plan
Written on .
What makes for a good marketing plan? Well, if your answer has anything to do with a mustachioed salesman on a soapbox telling passersby why your product/service...
What Your Competitors Know About A Scalable Marketing Plan — And You Should, Too
Written on .
You’re in business & while things seem to be going well, you know your competitors are kinda wiping the floor with you. In a moment of crisis, you...
Should You Do Your Own PPC Advertising?
Written on .
It’s no secret that this year has been especially rough on businesses, leading many to adapt to an exclusive online presence for survival. As such,...
How To Determine If An Interim CMO Fits Your Business Needs
Written on .
The last thing any company wants to experience is a void in leadership. Unfortunately, these things happen. Marketing departments, for example, thrive...
5 Key Components For Social Media Strategy For Small Businesses
Written on .
This screwy year has shown us all the importance of helping small businesses any way we can. That said, businesses both large & small, have learned...
3 Practical Tips for Marketing in the COVID Era
Written on .
Darren has 3 practical tips for marketing in the era of COVID, now that we’re 5 months into it. Watch the video to help you determine your business’...
7 Mistakes People Make When Hiring an Advertising Agency
Written on .
If you’re hiring an advertising agency to help tell your story to the world, you need to make sure you’re going into the relationship with your eyes...