How to Make Social Media Not All About You
Whether the time you spend on social media is done on behalf of yourself (or your ridiculously cute kid/dog) or a brand, you’re promoting something...
Tag: marketing
Are You a Hedgehog or a Fox?
When it Comes to Marketing Problem-Solving, are You a Fox or Hedgehog?
The ancient Greek poet Archilochus once stated, “The fox knows many things,...
The 5 Things Your Advertising Agency Won’t Tell You (Unless You Ask)
Your advertising agency just wants you to be happy. That means they want to do great work for you to boost your profits.
But it can also mean that they...
3 Trends That We Should Return To In 2017
The season of annual trends and predictions blog posts is here. I know — Ive written and posted a few myself. And with the New Year now here,...
The Neighborhood Matters When Selecting a Profitable Retail Location
Those charged with selecting a new location for their store, restaurant, or other type of retail company have a big job in front of them. After all,...
When the “Set It and Forget It” Approach to Marketing Decisions No Longer Applies
For CEOs, company presidents, and directors of marketing alike, there are seemingly hundreds of micro decisions that need to be made every day. Most...
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