Tag: mindecology

Jaime Stickler, Featured MindEcology Team Member

Written on September 18, 2018.

This month we’re recognizing our team member, Jaime Stickler. She has been our trusty bookkeeper since way back in 2010. Jaime keeps our back...

Stephanie Fisher, Featured MindEcology Team Member

Written on June 18, 2018.

A big shout-out to Stephanie, our featured team member this month. Stephanie is a Social Media Manager at MindEcology, having joined our team in October...

Leah Armstrong, Featured MindEcology Team Member

Written on April 11, 2018.

Leah Armstrong is our Business Analyst & Conversion Specialist. Over the past 4 years, Leah has continued to keep our customers informed...

Predictive Modeling

Written on March 24, 2017.

Your Data Wants to Tell You a Story The future is unwritten and in many senses completely unknown. But any statistician will tell you that some things...

Frustrated Marketers: Learn to Talk Like Your CFO

Written on June 7, 2013.

Marketers in charge of creating marketing plans, setting campaign budgets and executing on all of it certainly have good reason to feel frustrated at...

The Proper Care And Feeding Of Your Customer & Order Data – 5 Steps

Written on January 25, 2013.

“Information, that is imperfectly acquired, is generally as imperfectly retained.” – William Playfair, Scottish political economist...

Who Are Your Gold Medal Customers?

Written on August 4, 2012.

How does predictive modeling work? A recent article describing how to predict medal counts by country yields some interesting parallels with our own...

Is There Such a Thing as Too Much Business Intelligence?

Written on June 13, 2012.

Numerous modern thinkers have made the important distinction between data, information and wisdom: they are clearly not the same thing. When it comes...

Using Predictive Analytics to Optimize Marketing

Written on April 3, 2012.

Predictive analytics have been in use in the business world for decades. But today, there are three trends converging that give small and midsize companies...

Check Out Our Latest Video – MatchPoint Analytics from MindEcology

Written on May 27, 2011.

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Established 2009

Tag: mindecology