strategic marketing Archives

5 Reasons You Need to Refresh Your SEO Keyword Strategy Every 12 Months

Written on May 19, 2022.

For most companies, website traffic is a key factor – maybe the most important factor – in getting new leads and making sales. And the best...

Data Trends We’re Watching — And You Should Be Too

Written on February 22, 2022.

We love data. But you already knew that. We’ve crafted a powerful niche by harnessing the strength of data to creative story-telling in order to supersize...

What The Future Holds For Austin Marketing

Written on December 13, 2021.

The fallacy that exists in an idea like ‘Austin marketing’ is that it assumes marketing is only reliable in a particular area & beholden to certain...

5 Things That Should Be In A Good Marketing Plan

Written on June 27, 2021.

What makes for a good marketing plan? Well, if your answer has anything to do with a mustachioed salesman on a soapbox telling passersby why your product/service...

What Your Competitors Know About A Scalable Marketing Plan — And You Should, Too

Written on June 25, 2021.

You’re in business & while things seem to be going well, you know your competitors are kinda wiping the floor with you. In a moment of crisis, you...

The Three Bs in Marketing: Creative That Works

Written on May 20, 2021.

The bad news is that the statistics are against you. The good news is that if you follow the three Bs, your creative will work. Let Darren explain. WATCH...

Do Banner Ads Have A Future In 2021?

Written on April 26, 2021.

It’s been over a quarter of a century since the first banner ads started showing up. The reaction? Well, advertising would never be the same. Now think...

Data & Intuition: The 1-2 Power Punch for Marketing Decisions

Written on September 28, 2020.

When making important and costly marketing decisions, our Chief Data Scientist recommends approaching it intuitively and in a data-driven way. Watch...

3 Practical Tips for Marketing in the COVID Era

Written on August 12, 2020.

Darren has 3 practical tips for marketing in the era of COVID, now that we’re 5 months into it. Watch the video to help you determine your business’...

Marketing During COVID-19: 3 Ways Your Customers, Visitors or Patients will Behave

Written on May 14, 2020.

Dr. Jed Jones, our co-founder and chief data scientist, tells you how to think about your customers during COVID-19. WATCH IT HERE

Established 2009

Tag: strategic marketing