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Established 2009

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Healthcare

Advertising Services

Health Marketing for Health Organizations

MindEcology has a healthy track record of marketing healthcare organizations – large and small. We’ve helped move the needle for everything from owner-operated physician offices to large hospital systems and everything in between. With more than 12 years of experience in the specialized field of healthcare marketing, we understand what it takes to communicate effectively with both existing patients and potential patients.

Healthcare marketing requires a different approach. Potential patients need to understand your role in meeting their needs. Careful research is needed to identify the opportunities with new service lines. And existing patients may need the reassurance that an effective marketing program can offer.

We know how to navigate the specific issues that healthcare marketing presents, including HIPAA and protecting PII. We’ve also worked in this field long enough to understand the complexities inherent in the medical field, as well as understanding which channels are most receptive to healthcare advertising.

We are Scientists as well

Our team is led by Dr. Jed Jones. A data scientist turned marketer who knows that you can’t be effective without measuring your message with data that stands up to scrutiny. That philosophy is integrated into our entire team and infuses everything we do. Measurable results are those that drive a marketing program that works.

Understanding healthcare marketing means understanding opportunities and our data-driven approach will help you identify new patients as well as new ways to serve your existing patients.

Through careful research that respects patient privacy, we can help you determine how best to ensure your organization’s long-term financial viability.

Our proprietary MatchPoint™ data program profiles your best patients and helps you discover new ones more readily. With access to an array of datasets, we use demographics and psychographics to determine your best patient profiles. Using the data from MatchPoint™, we can not only identify potential patients, but also craft a message that moves them and deliver those messages with pinpoint accuracy via the most appropriate channels.

Follow-up is an essential component of determining the outcome of treatment and our approach is no different. We constantly use data to measure our success and hone our messages.

But that data-driven approach is only part of our treatment plan.

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The Chocolate & Peanut Butter Prescription

All the data in the world won’t improve your bottom line without a compelling message that inspires people to act. That’s why MindEcology partners with some of the best creatives in the business. Telling your organization’s story allows patients and potential patients alike to invest their healthcare with you.

Our website developers, videographers, copy writers and ad designers all understand what it takes to make a message both meaningful and compelling. We listen first, to understand your care philosophy and then translate that mission into creative. Our solid foundation in advertising predates the digital age, but we’ve adapted and are equally as adept at crafting a print ad as designing a user-friendly mobile responsive website. Our team offers social media, geofencing, email marketing and organic search optimization to ensure you are meeting your client base where they are spending their time.

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A Prognosis for your Problem

Does your healthcare organization need more patients? Are you ready to open a new office? Do you want to know what new services your patients wish you offered?

Whatever your challenges, we are confident that we are the healthcare marketing firm that can solve your problem. Give us 30 minutes on Zoom and learn how. 

Fill out the form below to schedule your complimentary consultation.

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MindEcology

Book a Consult
with Darren

We are confident we can solve your problem. Give us 30 minutes on Zoom and learn how.

Schedule a FREE consultation with MindEcology co-owner Darren.

Let a team of senior-level marketing experts get you through the stuck to the next phase of your company’s marketing evolution.

Fill out the form below to get started!

Related
Services

Things we do well, and ways in which you’re well-served.

Strategy

At some point, somebody has to call the shots and make a decision. Companies hire us for our experience, knowledge and ability to point the marketing efforts in the right direction. Strategy is a real-world skill set that we use every day.

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Data & Research

Data. It’s the hot advertising buzzword in today’s market. And it should be. Data is important to making smarter, more informed business decisions. We’ll put our data knowledge up against any other advertising agency and we invite you to challenge us today.

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Creative

Creative without strategy is just pretty pictures. It’s one of the oldest sayings in advertising and one we believe here at MindEcology. The average American sees 3,000 ads a day – so creative needs to cut through the clutter, tell your story and drive sales – right away.
Learn

Digital & Online

The leaders of MindEcology have been in online marketing since online marketing first started. We combine our data prowess with our creative minds and decades of experience to deliver you an online campaign that’s measurable, effective and makes you money.
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Social Media

Can we talk? Social marketing is here to stay, and great social marketing involves talking, telling stories and capturing your audience’s attention. We know how to do the tech stuff. More importantly, we know how to tell stories. Better photography. Better video. Better stories.
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Geofencing

We don’t need to tell you that everyone is spending A LOT of time on their cellphones. What you do need to know is that you can use geofencing to harness the location services on those phones and not only identify potential customers but also deliver targeting advertising to them.
Learn